X (formerly Twitter) has begun testing live streaming on its platform, marking a significant step in Elon Musk’s vision to turn the platform into an all-encompassing “everything app.”
On January 7, 2025, Musk streamed himself playing a video game for 1 hour and 38 minutes, drawing considerable attention. The session sparked lively discussions in the comment section, with Musk interacting with viewers in a casual manner.
If X proceeds with live streaming, it could rival well-established platforms like Twitch and YouTube. The interactive nature of the stream highlighted X’s potential to offer a seamless, engaging live streaming experience, with fans eager to offer humorous comments and suggestions.
Musk’s previous live streaming test in October 2023, where he played Diablo IV for 52 minutes, had gathered 20,000 views despite technical issues. The 2025 stream garnered millions of views, showing significant improvement in the platform’s streaming capabilities.
This experiment aligns with Musk’s ongoing efforts to expand X’s functionality, with the aim to combine features from platforms like YouTube, LinkedIn, and even banking, transforming X into a central hub for all digital interactions.
