A kick-off campaign in Ghana called “Year of Return, Ghana 2019” inspired many people of colour to discover their roots and take advantage of new opportunities there.
Since then, Ghana has experienced a rise in the number of foreigners and blacks from the diaspora, particularly around the holiday season.
The maiden edition is set to be held in the vibrant city of Accra in December 2023. The event will host both foreign and local exhibitors, including real estate developers, suppliers, construction firms, banks, and insurance companies, among others.
Notable personalities who have visited the country following the campaign include WWE champion Kofi Kingston, Idris Elba, Boris Codjoe, Usher, Kendrick Lamar, Rick Ross, Meek Mill, and Chance the Rapper. Increased revenue from tourism, investment deals, partnerships in various sectors, and closure for the African diaspora have been some of the tangible benefits of this campaign.
The “Ghana-Diaspora Property Festival” is a groundbreaking event that brings together members of the diaspora community and real estate developers to explore investment opportunities in Ghana.
The event is being organised with the aim of attracting the top real estate developers both locally and internationally to have a stand at the festival and to showcase their properties to the world while creating a one-stop shop for everything property, from building materials, sanitary ware, interior decor, furniture, and properties.
By bringing together all these exhibitors and professionals from varying backgrounds within the business environment, part of the festival’s primary objective is to facilitate business partnerships and create opportunities for investment.
The event is expected to attract thousands of people from the diaspora community and locally, as it promises to be a colourful display of food, culture, and musical performances.