Netflix has firmly dismissed circulating rumours about withdrawing from the Nigerian market, emphasising its unwavering commitment to its audience in the country.
In an exclusive statement to TechCabal, Netflix described the speculations as baseless, reiterating its active support for Nigeria’s creative industry. The streaming giant spotlighted its collaborations with local filmmakers and significant investments in original productions aimed at captivating and entertaining Nigerian viewers.
The clarification comes in response to a wave of social media chatter suggesting Netflix might shut down its Nigerian operations, citing economic difficulties and regulatory pressures. Yet, Netflix’s statement reassures its subscribers of its steadfast dedication to the region, putting such concerns to rest.
Over the years, Netflix has emerged as a cornerstone of Nigeria’s entertainment landscape, propelling several Nigerian productions to global fame. Acclaimed titles like Blood Sisters, Anikulapo, and Shanty Town have not only entertained but also showcased Nollywood‘s storytelling brilliance to an international audience.
This bold denial underscores Netflix’s broader strategy to strengthen its presence in Africa, a key market for growth, by fostering deeper ties with local communities and creators.
