The Nimbus Aid Project is still receiving applications for its ongoing call for entries. The project seeks to support 10 women-led SMEs and pre-seed startups with ₦2 million worth of advertising each on Nimbus’s outdoor advertising screens across Nigeria.
Formerly called Nominate A Charity, the Nimbus Aid Project is an initiative of Nimbus Media Ltd, a leading outdoor advertising company in Nigeria. Since 2016, the Nimbus Aid Project has supported organisations making meaningful impacts in Nigerian communities with advertising collateral. This year, the project focuses on organisations and businesses providing economic opportunities and jobs.
Olawale Adegoke, the company’s managing director and CEO, said of the call for entries, “With the current economic issues experienced by SMEs and startups, it is natural that they do not have funding for marketing activities.” As a result, we’re working with our partners to support these businesses to grow.”
According to Adegoke, each winner will receive ₦2 million worth of advertising on Nimbus boards across Nigeria. They will also receive opportunities to profile their businesses through partnerships with TV and other media houses.
He added that the Nimbus Aid Project 2022 is being executed in collaboration with the Lagos State Employment Trust Fund (LSETF), TechCabal, and Marketing Edge magazine. Together with a group of judges, these partners will help select deserving beneficiaries who will receive advertising support from Nimbus.
“Speaking about the partnership, Director, Strategy, Funding and Stakeholder Management, LSETF, Ms Sheila Ojei, said: Partnerships such as this give us the opportunity to support SMEs in Lagos. Giving them visibility on this platform will expand their businesses and increase profitability. An increase in profitability means the ability to create jobs and contribute to the reduction of unemployment in Lagos State. We commend Nimbus for this initiative and are open to collaborations that can drive the vision of LSETF to create more jobs for Lagos residents.”
Also speaking, a representative from Big Cabal Media noted: “Entries for the 2022 Nimbus Aid Project will run from September 22, 2022, and close on October 6, 2022. After the initial call for entries, 20 finalists will be selected from the first phase, and the eventual 10 winners will be chosen from a public vote that will be announced later.”
Concerning the eligibility of the entries, applicants’ businesses are expected to be registered companies with viable businesses that have the potential to create jobs and economic opportunities.
For more information and to submit entries, interested organisations are to visit https://www.nimbus.com.ng/nimbus-aid-project.
About The Nimbus Aid Project
Formerly known as Nominate A Charity, The Nimbus Aid Project is a corporate social responsibility effort through which Nimbus Media supports eligible organisations making an impact in their communities with advertising support. Launched in 2016, The Nimbus Aid Project has received over 5,000 entries across the country since its inception.
About Nimbus Media Ltd
Nimbus Media Ltd is a digital out-of-home (OOH) advertising media owner based in Lagos, with a network of digital out-of-home advertising platforms across Nigeria that it deploys to improve reach, visibility, and engagement for clients across various industries.