Alibaba, Ethiopia sign Electronic World Trade Platform MoU

Alibaba, Ethiopia sign Electronic World Trade Platform MoU

Chinese e-commerce giant, Alibaba Group, has signed a Memorandum of Understanding with Ethiopia for the creation of an Electronic World Trade Platform (eWTP).
The deal will see the East African country become the gateway for Africa to join globalization by e-commerce platforms and grasp opportunities of the digital economy.

The eWTP aims to set up an open platform for private enterprises and coordination among international organizations, governments and social groups with a focus on SME and trade development.

Read: Ethiopia plans sale of minority stake in state-owned telecom firm

The Alibaba Group says it is keen on working with entrepreneurs and SMEs from Ethiopia and other African countries to seize the opportunities provided by the digital era.

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