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Made in Africa: An African story written in leather by ZAAF

ZAAF is a Premium lifestyle brand that takes pride in its African origin.

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‘Made in Africa’ is a rich and compelling composition that shows a different picture of the continent. It is an exhibition of awe-inspiring scenery, breath-taking beauty, intriguing culture and creativity, all in Ethiopia.

The pictures are simply stunning!

Shot in the Danakil desert in Northern Ethiopia, with a backdrop of smouldering clouds from the active Erta Ale volcano, this is more than just a photo shoot. It is a piece of Africa’s message to the world. 

ZAAF is a Premium lifestyle brand that takes pride in its African origin.
The danger, the atmosphere, the beauty and the craft; only pure creativity can drive anyone to this edge. Photo credit: ZAAF Collections.

The mastermind behind this is Abai Schulze, an Ethiopian designer and entrepreneur dedicated to writing a new Afro-optimistic narrative.

Abai is part of a new wave of creative entrepreneurs who are redefining Africa. Her fierce and fearless desire to shape perceptions about Africa mirrors the mood of a rising continent. The essence of this is also embodied in her work.

ZAAF is a Premium lifestyle brand that takes pride in its African origin. All materials are sourced in Africa, designed by Africans and crafted by Africans for global consumption. For Abai, the brand is a convergence of her passion and opportunity, and for Africa, it is a refreshing narrative. 

Founder of ZAAF - a Premium lifestyle brand that takes pride in its African origin.
Abai Schulze is the Founder and Creative Director of ZAAF.

“You shouldn’t be half-hearted about blazing a personal trail or endeavour.”

Abai Schulze

“My passion derives from the reality that design and creative expressions using tangible elements has always been a driver for me,” Abai explained in an interview with Lionesses of Africa.

Going by the success of her business, she is taking a lot more than premium Ethiopian leather to the world. She is painting an exciting picture of Africa and sharing it with the world.

The story is not one about helping ‘poor Africans’, a narrative that has fuelled many marketing and aid-campaigns over the years. This is different! It is a story of rich cultural heritage, creativity and craftsmanship; things that have always been part of Africa. 

ZAAF is a Premium lifestyle brand that takes pride in its African origin.
Photo Credit: Zaaf Collections

Local African Content, World Class Quality

Beyond these lovely images and bags, there is a deeper story.

African art is a dynamic concept that transcends form. It is expressed in drawings, paintings, sculptures, dancing, fashion, music, etc. As diverse as it seems, it commands the same energy as a means of communication, more than a source of aesthetic appreciation. Messages were sent through less literal art forms such as fashion and dance. Every piece of art is a statement. 

This is the energy that makes Abai’s work to stand out as African art. 

The campaign launch took place at the Smithsonian Museum of African Art, a fitting venue for unveiling contemporary African art. This is what Africa looks like – Beautiful and strong! A refreshing alternative to the overcrowded and noisy world.

African Possibilities and Opportunities – ZAAF

ZAAF is a Premium lifestyle brand that takes pride in its African origin.
Photo Credits: Zaaf Collections

“My driving passion and vision for many years were centred around using my education and experiences to create economic opportunities in my country of birth.”

Abai

From a little shop in Addis Ababa, artisans, mostly women, put together these beautiful products that are taking the fashion world by storm. The intricate designs and patterns are influences from Ethiopia’s heritage. The quality of the leather and the neat finish show attention to detail and mastery of an age-long craft. Everything is hand-picked and hand-stitched locally by professionals and experts. It is a simple and sustainable business model that is creating wealth and developing the skills of the locals. 

“By expecting less from developing countries, we actually perpetuate poverty”

Abai

Africans need to do more! Our businesses can follow this local-industry based model to empower communities and help produce goods that can compete favourably against international brands. 

  • ZAAF is a Premium lifestyle brand that takes pride in its African origin.
  • ZAAF is a Premium lifestyle brand that takes pride in its African origin.
  • ZAAF is a Premium lifestyle brand that takes pride in its African origin.
  • ZAAF is a Premium lifestyle brand that takes pride in its African origin.
  • ZAAF is a Premium lifestyle brand that takes pride in its African origin.
  • ZAAF is a Premium lifestyle brand that takes pride in its African origin.
  • ZAAF is a Premium lifestyle brand that takes pride in its African origin.
  • ZAAF is a Premium lifestyle brand that takes pride in its African origin.
  • ZAAF is a Premium lifestyle brand that takes pride in its African origin.
  • ZAAF is a Premium lifestyle brand that takes pride in its African origin.
  • ZAAF is a Premium lifestyle brand that takes pride in its African origin.
  • ZAAF is a Premium lifestyle brand that takes pride in its African origin.
  • ZAAF is a Premium lifestyle brand that takes pride in its African origin.
  • ZAAF is a Premium lifestyle brand that takes pride in its African origin.
  • ZAAF is a Premium lifestyle brand that takes pride in its African origin.

Like Abai has done with leather in Ethiopia, young African entrepreneurs are reviving ancient traditions to solve contemporary challenges. Our leaders need to create an enabling environment for these ideas to thrive so we can see more inspiring solutions across Africa.

With 30% of the world’s remaining minerals and the youngest population in the world, Africa is primed for a future of possibilities.

If we can challenge ourselves to channel our creativity, we will unearth exciting solutions and tell more compelling stories to shape global perceptions about the continent. Until then, let us celebrate these stunning pictures that remind us that wonders are still made in Africa.

Art

The Youth Excellence Awards

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The Youth Excellence Awards (YEA), Ghana, is an awards scheme which celebrates exceptional and outstanding youth in Ghana. Those who strive to be better, and at the same time they have a positive impact on their society in their various field of work.

The scheme believes that by celebrating, acknowledging and rewarding these extraordinary youth, it helps build a good platform by having a voice and gives opportunities to the new generational leaders’ while building a great attitude in the youth to strive for excellence.

By this awards scheme individual efforts to contribute positively to the economy on the continent by striving hard with dedication and perseverance by overcoming challenges and the unfavourable economy will be admonished.

The awards board consists of Kwame Owusu Danso and John Demelo.

The awarding board is seeking outstanding youth in Leadership, Entrepreneurship, professionals in the Public and Private sectors, Health, Governance, Non-profit sectors and will recognize their achievement in business inventions and innovations and community building.

CATEGORIES 

YEA categories cover a wide range of sectors including; Leadership, Health, Education, Visual Arts, Journalism, Agriculture, Law, Sports, and Technology.

WHY YEA

To recognize and celebrate youth leaders who professionally or personally have impacted on youth through outstanding leadership.

To identify projects and achievements spearhead by youth which has produced clear value and chalked success and has benefited society (particularly, the youth)?

It’s a platform that brings all hardworking youth together to network and build business relationships.

To encourage our upcoming youth that excellence and success can be achieved at tender age.

REQUIREMENT 

For any individual to be eligible for any category of the awards scheme, the following must be met:

The candidate must be an upcoming (this should be clearly defined) living and doing business in Ghana

Nominees with mutual submissions: nominees who have no advantage over those with one submission. In essence, the selection process will not depend on the number of nominations an individual receives.

Nominations can be anonymous and letters of recommendations are not required.
Nominees must still be a youth by event date (be between the ages of 18 and 40).
Must be a youth leader, Entrepreneur/CEO, Co-founder, or COO of a firm.
Ready to travel to any of the African countries

ORGANIZERS 

The brain behind the organization of Youth Excellence Awards is the Clique Empire, which has an enviable record of organizing spectacular and successful events, including, “Take it off pool Rave,” “YES – Today,” and the Youth Excellence Awards.

BENEFITS
YEA Ghana will promote and celebrate Africa’s young change-makers, entrepreneurs, and youth leaders from all walks of life. YEA Ghana is a platform for global recognition of individuals as outstanding young achievers and youth leaders. Publication of winners in newspapers and blog sites across Ghana after the event.

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I did not cheat on 9ice – Ex-wife, Toni Payne Reveals

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9ice’s ex wife, Toni Payne, has revealed that she did not cheat on 9ice, she has however, warned fans to stop coming to her social media page accusing her of cheating on her ex-husband, 9ice.

Toni Payne said this on her Instagram page after a video of 9ice cheating on his wife, Sunkanmi with another woman went viral

There were allegations sometime ago that the marriage between Payne and 9ice crashed because she was cheating on 9ice with Ruggedman.

However, the ex-wife took to her Instagram page on Saturday insisting that she never cheated while she was married to 9ice and cursed those hurling insults at her.

She warned fans to leave her out of the recent drama surrounding 9ice and let her leave her life, adding that she has moved on.

Toni Payne said: “One of the most annoying things I have to deal with is some random idiot coming on my page to accuse me of cheating on my ex, something that never happened. I don’t know how many times I have to say this.

”One of the most annoying things I have to deal woth is some random idiot coming to my page to accuse me of cheating on my ex… something that never happened. I dunno how many times I have to say that song wasn’t about me. I helped mix and master the darn song. I’m a smart woman, why would I help out on a song that would make me look bad?

Anyways, I cursed someone who came to my page with that nonsense and honestly, I do not feel bad. False accusations ae hurtful… I have moved on and they should too. Stop coming on my page about imaginary nonsense from 10 years ago. Let me enjoy my peaceful and wonderful lie without morbid reminders. Anyone who spreads lies about me or comes to harass me about something I did not do will NEVER know peace and favor. I say this from the deepest place of my heart. Free me, abeg.
It’s been 10 years, move on and stop accusing me of cheating on my ex-husband, 9ice. I don’t know why people keep coming to my page with this, I’ve moved on please leave me alone. The fact I have to deal with this 10 years later is annoying but please leave me out of this bullshit because I don’t want any part of this.”

This is coming after 9ice publicly apologised to his wife for cheating on her.

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Charly Boy’s Reactions To His Daughter, Dewy Oputa’s Allegations Of Him Being A Clout Chaser.

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Charley Boy’s daughter, Dewy Oputa called her father out after he went online to reveal how he feels about her being gay. The Nigerian singer took to his twitter to express his feelings on how he felt when his daughter came out to him. He said he felt so many emotions but added that he loves her so much and he is “grateful for the experience of having a gay or lesbian child”.

Dewy, who had once slammed her father in 2018 when he took to Instagram to praise her for being bold after she came out publicly, left a comment on her father’s recent Instagram post, calling him a clout chaser and accused him of using her story for “follows”. Dewy accused her father of gaslighting and using her for clout after he went online to say he’s proud to have a lesbian daughter. She claimed he says one thing online just to be “father of the year” but offline he doesn’t care if she’s alive or not.
She wrote: “But just a few days ago… you know what never mind, we already did this in 2018. Imma let you post your lil content for your follows.”

Charley Boy responded, begging her and telling her how proud he is of her and how much he loves her, and wrote a long piece reacting to his daughter’s accusation.

In an Instagram post, he pointed out that being a parent is hard.He wrote: “Any Fool can have a child and call themselves a Parent. A real Parent is someone who puts that child above their own selfish needs.”

In another post, he addressed his daughter’s criticisms and said it has opened his eyes and exposed him to the huge growing community of LGBTQ people in Nigeria. He went on to advise parents who have LGBTQ children to be more understanding.
He wrote: ”Urgent Info for Parents.Hummm, ogaooo.I swear Parenting is not an easy somethingoooo. Na me and my Baby, Dewy dey trend these days. Shey una see as my Princess dey tackle me. My post a few days ago, about my daughters right to her sexuality, opened my eyes and exposed me to the Huge growing community of LGTBQ’s in Nigeria. Ol boy, e shock me. I can’t lie. My People, as I wake yesterday I setup a hotline for young people who have challenges communicating with their parent/parents, who needed a listening ear. I was on the phone, from 9am till 11.45pm, recorded over a thousand calls before I lost count. I had to shut down, my ears don full. I heard stories dat made me teary eyed, the emotional trauma the LGTBQs community is going through amongst the numerous wahala we face in dis country.

Parents must understand that sometimes their child will probably not live the life they dreamed for them and this has nothing to do with being good parents or bad parents. Our influence and nurture for our kids it’s not more than 25%, 75% of their lives is under attack by external influences, social media, peer pressure, what they pickup in school, etc etc.
We should sometimes allow our children to unfold but not without guidance and laying good values, morals, believe in self and always encouraging them to be their authentic self, as they grow.

Our children have their own hang ups you must know., weather you feel they are childish, immature or fall short of your picture of them. They’ve struggles too and suffer from internal turmoil—don’t make them feel any worse. Imagine their internal struggle when these confusing feelings arise.
Our society is filled with hypocrisy, lesbianism/homosexuality started way before social media, predominantly in the north. Now, it in our churches, Nollywood, House of assembly, even in Aso Rock, it’s everywhere my People, and we must educate ourselves to have a better understanding of this phenomenon.

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